What makes a great partner?


Sponsor totes from the 2014 marathon.

A great partner can make all the difference in the world. They push us to keep moving in the direction of our dreams, whether they involve finishing a race or accomplishing another goal we have set for ourselves. At Relan, we view Sarah Dee, Director of Events, Stephanie Lankford, Events Manager, and the entire Kansas City Sports Commission crew as a great partner who inspires us to achieve our goals, and we are so excited to be working together again at this year’s Waddell & Reed Kansas City Marathon.

At Relan, we give old banners, billboards, and other durable material a fresh start by repurposing them into unique products that organizations can use to engage with their customers and fans. Our process involves working with our partners to collect materials, identify product opportunities, and finally, create the products. By working together with our partners, we reduce the amount of trash sent to landfills each year. So far, we’ve diverted over 315,000 square feet of material from landfills enough material to fill the National World War I Museum eleven times!

In 2013, we were introduced to the Kansas City Sports Commission through a mutual contact at the Green Sports Alliance Summit. In a twist of fate, we happened to be attending a conference in Kansas City the following week, and our partnership with the Kansas City Sports Commission was born. If that wasn’t enough, we also learned that Sarah hails from Minnesota, where we are based and do all of our manufacturing. Coincidence? We don’t think so!


Wine totes for this year’s marathon sponsors. Repurposed from 2014 marathon banners.

In 2014, we worked together to design reusable tote bags as a gift to marathon sponsors and partners. We created 60 totes using banners from previous years marathons. This year, we worked with the marathon team to create our signature bags and also introduce insulated wine totes as sponsor gifts. We used banners from the 2014 marathon, and we think they turned out pretty stellar. Not only is our partnership supporting the marathon, but it also helps the Kansas City Sports Commission give back to their partners.

Together, we helped the Kansas City Marathon achieve Gold status with the Council for Responsible Sport, a recognition only a few marathons have achieved. This status highlights theKansas City Sports Commissions’ committed efforts to hosting sustainable events. We think theentire Kansas City Marathon team is amazing to work with and we love that they are as passionate about sustainable practices as we are. We are looking forward to another greatevent this year.

This year’s marathon takes place on Saturday, October 17 in downtown Kansas City, MO.

Registration is still open for the marathon, half marathon, and 5K, so there’s still time for you to sign up to achieve your own race goals!